A year living social trends: Outdoor Cinema – We lived it. We loved it.
The Rooftop Film Club believe that ‘great films deserve great locations’, and they certainly lived up to their promise of providing an...
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Jul 23, 20172 min read
A year living social trends: Outdoor Cinema – letting the data decide
When Alex and Katie offered the OneFifty team the opportunity to “live the trend”, by going to an outdoor cinema this month, we were all...
Jul 9, 20173 min read
A year living social trends: Outdoor Cinema
We’re continuing to live our social trends each month, with veganism, cycling, gin, health reset, gardening and marble being those we’ve...
Jun 25, 20173 min read
A year living social trends: marble, an Interview with blogger Abi Dare, These Four Walls
For those of you that don’t know, we at OneFifty have identified a different trend each month from veganism to gin (we like to keep...
Jun 6, 20172 min read
A YEAR LIVING SOCIAL TRENDS: MARBLE EVERYTHING
So far, we’ve used social data to identify (and live) veganism, cycling, gin, health reset and gardening as consumer trends. This month...
May 23, 20172 min read
A year living social trends: Chelsea Flower Show – what we’re sharing on social
This week we see the start of the annual Chelsea Flower Show. The most prestigious gardening show of the year in the UK and the premier...
May 21, 20174 min read
A year living social trends: Gardening – why I allotment
This month we’re exploring the growing interest in gardening, and as such, I thought I’d share my personal experience. The story of my...
May 6, 20172 min read
A year of living social trends: Health reset cooking
As part of this month’s trend Matt and Olivia decided to cook up a storm with ingredients which were the latest food trends. Here’s how...
May 1, 20172 min read
A year living social trends: Gardening
We’re spending 2017 living a different consumer trend, identified using social data. You can check Jan, Feb, March and April, but May...
Apr 28, 20172 min read
A year of living social trends: Eating the April health reset foods
This month the social trend we’re living is health reset. Food is a key element to the Easter period and that post-chocolate indulgence...
Apr 18, 20174 min read
A YEAR OF LIVING SOCIAL TRENDS: WHAT AND WHO DRIVES THE EASTER HEALTH RESET CONVERSATION
In our last blog post we learned about ingredients that are driving the health reset conversation. We also learned that there is a...
Apr 13, 20174 min read
A year of living social trends. Health reset: the foods we’re chomping
As part of our year living social trends, this month we are living the health reset. Food is the key element of this April/Easter, so...
Apr 1, 20172 min read
A year of living social trends: April, health reset
We believe in the power of social data to reveal people’s behaviours, and well, in our own research. So, we’re putting our money where...
Mar 6, 20171 min read
Get your copy of OneFifty’s Architects of Next book
Over the last year we interviewed a range of inspiring people, shaping the way brands, creators and customers interact through social media.
Mar 3, 20173 min read
A year of social trends: March is “Ginnaissance”
Appropriately enough in 2017’s Brexit Britain, the popularity of the iconically British Gin and Tonic owes it’s origins to the imposition...
Feb 12, 20172 min read
Architect of Next, Anne-Catherine: Things you only know about social media when you’re from Germany
It’s been a year since I joined OneFifty as a data analyst and social researcher. As a Bavarian, living in London, analysing...
Jan 24, 20173 min read
Interview: Vegan Fitness (Darren) talks about veganism and social media
Some of the team are spending January living life as a vegan, and we’ve been catching up with some of the leading vegan social media...
Jan 1, 20172 min read
A year of living social trends: Vegan January
This is the first month of our year living social trends and we’re going vegan for January. By ‘we’ – specifically Alex and Olivia. We...
Jan 1, 20171 min read
A year of living social trends
Every month, we’re going to live a consumer trend, which we’ve identified via social data analysis.
Dec 20, 20162 min read
Architects of Next: Nathaniel Reilly-O'Donnell/ OneFifty
Quantifying what works, what doesn’t, and what just hurt, isn’t something one does just when it comes to social content and engagement.
OneFifty Consultancy's social media and digital marketing blog, insights and news
Social media, influencer insights and digital marketing news and opinions.
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