Do brand owners need to say content they post, about their products and services, is an #ad ?
There's an argument that all content from a person associated with a business should be marked as an #AD, whether to 10 or 10,000 followers
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OneFifty Consultancy's social media and digital marketing blog, insights and news
Social media, influencer insights and digital marketing news and opinions.
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Aug 9, 20212 min read
Stop, Collaborate and Listen - Instagram Collab feature's a brand new Invention
The world of Instagram continues to grow with yet another feature. Introducing ‘Collab’, short for… You get the drift.
Nov 6, 20172 min read
A year living social trends: Christmas shopping
It should come as no surprise that we’ve identified yet another social trend to live this month – after almost a full year of them (from...
Nov 1, 20173 min read
A year living social trends: Automating your life – what we found
After a month of letting algorithms and notifications run my life, what have I found? Would I recommend it? Did I hit my goals? Well, I’m...
Oct 29, 20172 min read
A year living social trends: Automate your life, newborn babies
I recently got to implement all my hard-won knowledge from having one child, by spawning another. Hurrah! Now, this post won’t go into...
Oct 13, 20173 min read
A year living social trends: October – Week 1 of automating my life
I’m at the end of the first week of letting ‘robots’ making my daily choices. The perfect moment to share my first experiences with you!...
Oct 4, 20172 min read
A year living social trends: October, I’m automating my life
Every month this year, we’re living a different trend, identifiable through social. But you know that… This month, we’re tackling one of...
Sep 27, 20172 min read
A YEAR LIVING SOCIAL TRENDS: SEPTEMBER, HITTING THE RESET BUTTON
Ah September. You bring stormy weather (thunder and lightning occur most frequently in the 9th month of the year), spiders and that...
Sep 18, 20173 min read
A year living social trends: September, time to upgrade?
We mentioned in our previous blog post that September is a big month for upgrades, and that’s partly because this month is traditionally...
Sep 17, 20172 min read
A year living social trends: A new hobby for life reset
As part of September’s ‘life reset’, the trend OneFifty is living this month, we’ve identified four ways in which people reset: renewing,...
Sep 6, 20173 min read
A year living social trends: September is the Life Reset
Another month, another trend. Here at OneFifty, we’re continuing to live social trends, with veganism, gin, outdoor cinema, and craft...
Aug 18, 20173 min read
A YEAR LIVING SOCIAL TRENDS: Is Craft Beer leading a gender shift in beer drinking?
We’ve bee delving further into this month’s trend, using social media to try and identify whether craft beer has been a central component...
Aug 2, 20172 min read
A Year Living Social Trends: August is Craft Beer
You probably know by now that every month of 2017 we’re living a different consumer trend, identified by social media. To name a few: we...
Jul 31, 20172 min read
A year living social trends: Outdoor Cinema – We lived it. We loved it.
The Rooftop Film Club believe that ‘great films deserve great locations’, and they certainly lived up to their promise of providing an...
Jul 23, 20172 min read
A year living social trends: Outdoor Cinema – letting the data decide
When Alex and Katie offered the OneFifty team the opportunity to “live the trend”, by going to an outdoor cinema this month, we were all...
Jul 9, 20173 min read
A year living social trends: Outdoor Cinema
We’re continuing to live our social trends each month, with veganism, cycling, gin, health reset, gardening and marble being those we’ve...
Jun 25, 20173 min read
A year living social trends: marble, an Interview with blogger Abi Dare, These Four Walls
For those of you that don’t know, we at OneFifty have identified a different trend each month from veganism to gin (we like to keep...
Jun 6, 20172 min read
A YEAR LIVING SOCIAL TRENDS: MARBLE EVERYTHING
So far, we’ve used social data to identify (and live) veganism, cycling, gin, health reset and gardening as consumer trends. This month...
May 23, 20172 min read
A year living social trends: Chelsea Flower Show – what we’re sharing on social
This week we see the start of the annual Chelsea Flower Show. The most prestigious gardening show of the year in the UK and the premier...
May 21, 20174 min read
A year living social trends: Gardening – why I allotment
This month we’re exploring the growing interest in gardening, and as such, I thought I’d share my personal experience. The story of my...
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