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Jan 284 min read
LinkedIn Newsletters: The Biggest Secret You’ve Never Heard Of
Newsletters are not something you typically associate LinkedIn with, but 28 million users now subscribed to a LinkedIn Newsletter.
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Dec 11, 20243 min read
Removal of LinkedIn’s My Company tab, Employee Advocacy tab, and curator admin role
Getting the attention of your employees can be hard to come by, but their engagement(s) on LinkedIn is a huge factor in brand success.
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Nov 18, 20242 min read
Bluesky for brands: is it the new Twitter?
If you’re wondering what it is, whether you should be involved, or whether your brand should join Bluesky, here’s an overview.
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Sep 24, 20242 min read
The latest from our new research: LinkedIn posting is up 312% by execs, and CEOs are winning for executive comms.
The latest from our new research: Posting is up 312% by execs, and CEOs are winning.
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May 29, 20245 min read
Rom.com - Read our research into relationships in the digital age
In a post-pandemic era where the pub is struggling to regain its appeal from the hug of home, how are relationships playing out online?
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May 28, 20242 min read
What the HSBC climate furore teaches us about modern-day corporate reputation management
‘Out-hyperbole the next guy’ – not a diatribe on social media marketing, but Stuart Kirk, global head of responsible investments at HSBC...
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May 23, 20244 min read
Britain's eating- a plate of two halves? Read our most recent food and drink trends research.
Food and Drink Trends: using consumer data, social listening, and digital signals, we explore how consumers talk, search and chomp.
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May 9, 20244 min read
What can travel brands learn about Pinterest’s recent Summer 2024 Travel report?
What can travel brands learn about Pinterest’s recent Summer 2024 Travel report?
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May 7, 20241 min read
Instagram Algorithm 2024: What brands need to know about Instagram's Discover Algorithm update
What brands need to know about Instagram's Discovery Algorithm update (spoiler: not much)
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Jan 18, 20244 min read
We read the TikTok Valentine's Day marketing report, so you don’t have to…
We read the TikTok Valentine's Day marketing report, so you don’t have to…
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Dec 14, 20232 min read
Social SEO: Search optimisation in a social age
Algorithm-driven results within social platforms are the new SEO.
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Nov 30, 20231 min read
LinkedIn Inbox for brand / company pages - the feature we all knew they needed before LinkedIn did.
LinkedIn brand / company page inboxes - here's how they may work. LinkedIn has (relatively quietly) rolled out inboxes for LinkedIn...
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Nov 7, 20232 min read
Facebook Broadcast Channels - another broadcasting tool from Meta, but they’re not How Brands Grow…
If we’ve learned anything from Byron Sharp, brands don't grow through deepening fandom...
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Oct 3, 20232 min read
Get ready for creators sliding into your DMs with Instagram Broadcast Channels.
Meta has just launched Instagram Broadcast Channels in the UK as a tool for creators to share candid moments with their fans.
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Sep 26, 20234 min read
Instagram Collab & Partnership Ads - a game-changer for collaborative advertising
Meta's "Partnership Ads" allow greater collaboration between creators and brands, for more effective online advertising.
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Sep 25, 20233 min read
What are WhatsApp Channels, and why should your business use them?
WhatsApp Channels are essentially a one-way broadcast tool for organisations.
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Aug 11, 20212 min read
Questions I get asked: "Is this the easiest TikTok dance trend yet?"
If you’ve been on the Internet at all this week you’ll have seen this viral TikTok / Reels trend blowing up…
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Aug 9, 20212 min read
Stop, Collaborate and Listen - Instagram Collab feature's a brand new Invention
The world of Instagram continues to grow with yet another feature. Introducing ‘Collab’, short for… You get the drift.
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Aug 4, 20211 min read
Introducing OneFifty Studio - Scroll Stopping Content from our creative production Studio
OneFifty Studio creates scroll-stopping content that is right for brands and audiences alike.
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Jul 14, 20213 min read
LinkedIn ‘Recommend to Employees’ feature - what you need to know
A tool by which you can suggest content/posts on LinkedIn to your colleagues who have your company as their current employer on the platform
OneFifty Consultancy's social media and digital marketing blog, insights and news
Social media, influencer insights and digital marketing news and opinions.
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