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
Nov 18, 20242 min read
Bluesky for brands: is it the new Twitter?
If you’re wondering what it is, whether you should be involved, or whether your brand should join Bluesky, here’s an overview.
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Sep 24, 20242 min read
The latest from our new research: LinkedIn posting is up 312% by execs, and CEOs are winning for executive comms.
The latest from our new research: Posting is up 312% by execs, and CEOs are winning.
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May 29, 20245 min read
Rom.com - Read our research into relationships in the digital age
In a post-pandemic era where the pub is struggling to regain its appeal from the hug of home, how are relationships playing out online?
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May 23, 20244 min read
Britain's eating- a plate of two halves? Read our most recent food and drink trends research.
Food and Drink Trends: using consumer data, social listening, and digital signals, we explore how consumers talk, search and chomp.
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May 9, 20244 min read
What can travel brands learn about Pinterest’s recent Summer 2024 Travel report?
What can travel brands learn about Pinterest’s recent Summer 2024 Travel report?
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Jan 18, 20244 min read
We read the TikTok Valentine's Day marketing report, so you don’t have to…
We read the TikTok Valentine's Day marketing report, so you don’t have to…
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Dec 14, 20232 min read
Social SEO: Search optimisation in a social age
Algorithm-driven results within social platforms are the new SEO.
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Dec 7, 20213 min read
How did brands showcase their ESG credentials on social media during COP26?
Brands are mindful that they need to showcase their green/responsible credentials to increasingly ecologically and socially conscious fans
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Aug 11, 20212 min read
Questions I get asked: "Is this the easiest TikTok dance trend yet?"
If you’ve been on the Internet at all this week you’ll have seen this viral TikTok / Reels trend blowing up…
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May 4, 20213 min read
Research: ESG and Social Media amongst FTSE 100 brands
scoring well on ESG does NOT, by itself, lead to positive social sentiment. It is not (at least yet) the main driver of social reputation
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Oct 5, 20202 min read
What can marketers learn from lockdown V1?
“Now is the winter of our discontent…” The late Fifteenth century had many troubles, and Richard III’s reign certainly didn’t end in...
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Apr 4, 20203 min read
A short guide to uploading your first TikTok
If you’ve spent any time on social media recently, you’ve probably seen people sharing the top TikTok challenges on Instagram and Twitter...
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Feb 6, 20202 min read
TikTok trends – what goes viral, and how to predict it?
As 2019’s most downloaded app, TikTok has seen a huge surge in popularity over the last year, with not just individuals but brands,...
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Dec 17, 20191 min read
TikTok and UK politics
Was the biggest shock last week that Corbyn was sent packing by such a margin, OR that some people made TikToks about the election? Don’t...
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Dec 16, 20191 min read
Fact over fiction: digital campaigning in a post Cambridge Analytica world
Our co-founder, Alex, recently wrote a blog for the brilliant people over at comms consultancy, Fourteen Forty, about the impact of...
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Dec 3, 20192 min read
Podcasts to get you through the day – the update
Sarah here! It’s been six months since I wrote my last article on ‘Podcasts to get you through the day’, and since then I’ve had numerous...
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Apr 8, 20196 min read
Instagram Trends 2019: An Update
Earlier this year, we developed research around Instagram Trends for 2019, which we’ve since been presenting across our client roster and...
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Jun 28, 20181 min read
Which England World Cup songs are most popular?
Football’s coming home… World Cup fever is gripping the nation once again. With England beating Panama this weekend 6-1 England fans...
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Apr 23, 20185 min read
From one startup to another: how do we discuss mental health?
Here at OneFifty we are firm believers that it is important to provide resources that support and optimise our team’s personal well-being...
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Apr 23, 20183 min read
The social side of mental health
Since we started monthly sessions with Sanctus (a start-up dedicated to increasing communication and transparency around mental health),...
OneFifty Consultancy's social media and digital marketing blog, insights and news
Social media, influencer insights and digital marketing news and opinions.
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