Apr 12, 20163 min readUK rules and law on (paid for) blog or blog content marketingContent marketing – it’s an awful term. Thankfully this post isn’t a diatribe on that, but a digest of the current rules and recent...
Mar 22, 20163 min readInfluencer marketing – why the term is being misused. A lot.Influencer marketing. Influencer relations. Social influencers. Influencers (minus any modifiers). These words are used increasingly...
Feb 23, 20164 min readArchitects of Next: Social influencer, content and data evolution / Vikki Chowney, H+K Strategies“Unicorn” is an overused word in the digital sphere these days. Now applied to startups passing the $BN valuation mark, it used to be...
