TikTok and UK politics
Was the biggest shock last week that Corbyn was sent packing by such a margin, OR that some people made TikToks about the election? Don’t...
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OneFifty Consultancy's social media and digital marketing blog, insights and news
Social media, influencer insights and digital marketing news and opinions.
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Apr 8, 20196 min read
Instagram Trends 2019: An Update
Earlier this year, we developed research around Instagram Trends for 2019, which we’ve since been presenting across our client roster and...
Oct 23, 20174 min read
Living social trends: Automating your life, another 10 days in…
After my initial enthusiasm and all the benefits I gained from using Swiftkey or IFTTT (read my first blog post here), I must conclude...
Sep 6, 20173 min read
A year living social trends: September is the Life Reset
Another month, another trend. Here at OneFifty, we’re continuing to live social trends, with veganism, gin, outdoor cinema, and craft...
Aug 18, 20173 min read
A YEAR LIVING SOCIAL TRENDS: Is Craft Beer leading a gender shift in beer drinking?
We’ve bee delving further into this month’s trend, using social media to try and identify whether craft beer has been a central component...
Aug 2, 20172 min read
A Year Living Social Trends: August is Craft Beer
You probably know by now that every month of 2017 we’re living a different consumer trend, identified by social media. To name a few: we...
Jul 31, 20172 min read
A year living social trends: Outdoor Cinema – We lived it. We loved it.
The Rooftop Film Club believe that ‘great films deserve great locations’, and they certainly lived up to their promise of providing an...
Jul 9, 20173 min read
A year living social trends: Outdoor Cinema
We’re continuing to live our social trends each month, with veganism, cycling, gin, health reset, gardening and marble being those we’ve...
Jun 25, 20173 min read
A year living social trends: marble, an Interview with blogger Abi Dare, These Four Walls
For those of you that don’t know, we at OneFifty have identified a different trend each month from veganism to gin (we like to keep...
May 23, 20172 min read
A year living social trends: Chelsea Flower Show – what we’re sharing on social
This week we see the start of the annual Chelsea Flower Show. The most prestigious gardening show of the year in the UK and the premier...
May 21, 20174 min read
A year living social trends: Gardening – why I allotment
This month we’re exploring the growing interest in gardening, and as such, I thought I’d share my personal experience. The story of my...
May 11, 20173 min read
Living social trends: the most popular flowers in social
As part of this month’s gardening trend, which we see thriving on social, I had the delightful job to look more closely into which...
Apr 28, 20172 min read
A year of living social trends: Eating the April health reset foods
This month the social trend we’re living is health reset. Food is a key element to the Easter period and that post-chocolate indulgence...
Apr 18, 20174 min read
A YEAR OF LIVING SOCIAL TRENDS: WHAT AND WHO DRIVES THE EASTER HEALTH RESET CONVERSATION
In our last blog post we learned about ingredients that are driving the health reset conversation. We also learned that there is a...
Apr 1, 20172 min read
A year of living social trends: April, health reset
We believe in the power of social data to reveal people’s behaviours, and well, in our own research. So, we’re putting our money where...
Mar 11, 20173 min read
Exploring the history of gin… At the Beefeater distillery.
This month we have the hard task of participating in a new social trend…Gin! To kick start our gin month we took a trip to the Beefeater...
Mar 11, 20175 min read
An interview with Paul Jackson, editor of The Gin Guide
If you haven’t spotted our latest social trend, March is all about gin. Why? Have a read of our blog on it. We’ve looked at the data, but...
Mar 3, 20173 min read
A year of social trends: March is “Ginnaissance”
Appropriately enough in 2017’s Brexit Britain, the popularity of the iconically British Gin and Tonic owes it’s origins to the imposition...
Mar 3, 20174 min read
Getting back on a bike, after a 20 year hiatus.
It’s fair to say I haven’t been on a bike – properly – for a few years. Ok, make that over 20. Apparently I was never that interested as...
Feb 26, 20175 min read
Interview: CyclingCam talks cycling and vlogging
Cam is a fast-growing British vlogger and cyclist. As part of our month examining the growth of cycling and social trends around it,...
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