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Dec 17, 20191 min read

TikTok and UK politics

Was the biggest shock last week that Corbyn was sent packing by such a margin, OR that some people made TikToks about the election? Don’t...

Apr 8, 20196 min read

Instagram

Instagram Trends 2019: An Update

Earlier this year, we developed research around Instagram Trends for 2019, which we’ve since been presenting across our client roster and...

Oct 23, 20174 min read

Trends

Living social trends: Automating your life, another 10 days in…

After my initial enthusiasm and all the benefits I gained from using Swiftkey or IFTTT (read my first blog post here), I must conclude...

A year living social trends: September is the Life Reset

Sep 6, 20173 min read

Data

A year living social trends: September is the Life Reset

Another month, another trend. Here at OneFifty, we’re continuing to live social trends, with veganism, gin, outdoor cinema, and craft...

A YEAR LIVING SOCIAL TRENDS: Is Craft Beer leading a gender shift in beer drinking?

Aug 18, 20173 min read

Data

A YEAR LIVING SOCIAL TRENDS: Is Craft Beer leading a gender shift in beer drinking?

We’ve bee delving further into this month’s trend, using social media to try and identify whether craft beer has been a central component...

A Year Living Social Trends: August is Craft Beer

Aug 2, 20172 min read

Data

A Year Living Social Trends: August is Craft Beer

You probably know by now that every month of 2017 we’re living a different consumer trend, identified by social media. To name a few: we...

A year living social trends: Outdoor Cinema – We lived it. We loved it.

Jul 31, 20172 min read

Data

A year living social trends: Outdoor Cinema – We lived it. We loved it.

The Rooftop Film Club believe that ‘great films deserve great locations’, and they certainly lived up to their promise of providing an...

A year living social trends: Outdoor Cinema

Jul 9, 20173 min read

Data

A year living social trends: Outdoor Cinema

We’re continuing to live our social trends each month, with veganism, cycling, gin, health reset, gardening and marble being those we’ve...

A year living social trends: marble, an Interview with blogger Abi Dare, These Four Walls

Jun 25, 20173 min read

Data

A year living social trends: marble, an Interview with blogger Abi Dare, These Four Walls

For those of you that don’t know, we at OneFifty have identified a different trend each month from veganism to gin (we like to keep...

A year living social trends: Chelsea Flower Show – what we’re sharing on social

May 23, 20172 min read

Data

A year living social trends: Chelsea Flower Show – what we’re sharing on social

This week we see the start of the annual Chelsea Flower Show. The most prestigious gardening show of the year in the UK and the premier...

A year living social trends: Gardening – why I allotment

May 21, 20174 min read

Data

A year living social trends: Gardening – why I allotment

This month we’re exploring the growing interest in gardening, and as such, I thought I’d share my personal experience. The story of my...

Living social trends: the most popular flowers in social

May 11, 20173 min read

Digital marketing

Living social trends: the most popular flowers in social

As part of this month’s gardening trend, which we see thriving on social, I had the delightful job to look more closely into which...

A year of living social trends: Eating the April health reset foods

Apr 28, 20172 min read

Data

A year of living social trends: Eating the April health reset foods

This month the social trend we’re living is health reset. Food is a key element to the Easter period and that post-chocolate indulgence...

A YEAR OF LIVING SOCIAL TRENDS: WHAT AND WHO DRIVES THE EASTER HEALTH RESET CONVERSATION

Apr 18, 20174 min read

Data

A YEAR OF LIVING SOCIAL TRENDS: WHAT AND WHO DRIVES THE EASTER HEALTH RESET CONVERSATION

In our last blog post we learned about ingredients that are driving the health reset conversation. We also learned that there is a...

A year of living social trends: April, health reset

Apr 1, 20172 min read

Data

A year of living social trends: April, health reset

We believe in the power of social data to reveal people’s behaviours, and well, in our own research. So, we’re putting our money where...

Exploring the history of gin… At the Beefeater distillery.

Mar 11, 20173 min read

Digital marketing

Exploring the history of gin… At the Beefeater distillery.

This month we have the hard task of participating in a new social trend…Gin! To kick start our gin month we took a trip to the Beefeater...

An interview with Paul Jackson, editor of The Gin Guide

Mar 11, 20175 min read

Digital marketing

An interview with Paul Jackson, editor of The Gin Guide

If you haven’t spotted our latest social trend, March is all about gin. Why? Have a read of our blog on it. We’ve looked at the data, but...

A year of social trends: March is “Ginnaissance”

Mar 3, 20173 min read

Data

A year of social trends: March is “Ginnaissance”

Appropriately enough in 2017’s Brexit Britain, the popularity of the iconically British Gin and Tonic owes it’s origins to the imposition...

Getting back on a bike, after a 20 year hiatus.

Mar 3, 20174 min read

Data

Getting back on a bike, after a 20 year hiatus.

It’s fair to say I haven’t been on a bike – properly – for a few years. Ok, make that over 20. Apparently I was never that interested as...

Interview: CyclingCam talks cycling and vlogging

Feb 26, 20175 min read

Digital marketing

Interview: CyclingCam talks cycling and vlogging

Cam is a fast-growing British vlogger and cyclist. As part of our month examining the growth of cycling and social trends around it,...

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